Value First, Audience Next, Then you Unlock Opportunity | Henry Kaminski Jr. "The Brand Doctor"

On episode #67of the Rethink Marketing Podcast, Colin and Eric chat with The Brand Doctor, Henry Kaminski, Jr.  Henry built an incredibly successful design and consulting business from understanding that value to the client is paramount.  There are two types of marketing campaigns, growth and revenue.   If you are serious and intentional in your desire to build your business and awareness of your brand then as the title of this episode suggests, first you must focus on growth of your audience and then you can focus on turning the audience into revenue.   Sit back and enjoy some insight from one of the smoothest, sharpest marketers out there.  The doctor is in the house to  help us understand the question, you've built your audience, now what?

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