Latest Episode

From SEO to Answer Engine Optimization: Part II

On this episode of the Rethink Marketing Podcast, ⁠⁠⁠⁠⁠⁠⁠Colin Jeffries⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠Paul Frodge⁠⁠ are joined by Bri Hadnot to chat about Answer Engine Optimization in the context of evolving consumer expectations and technol...

Recent Episodes

July 2, 2025

From SEO to Answer Engine Optimization: Part II

On this episode of the Rethink Marketing Podcast, ⁠⁠⁠⁠⁠⁠⁠Colin Jeffries⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠Paul Frodge⁠⁠ are joined by Bri Hadnot to chat about Answer Engine Optimization in the context of evolving consumer expectations and technol...

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June 24, 2025

From SEO to Answer Engine Optimization: Part I

On this episode of the Rethink Marketing Podcast, ⁠⁠⁠⁠⁠⁠Colin Jeffries⁠⁠⁠⁠⁠⁠ and ⁠Paul Frodge⁠ are joined by Bri Hadnot to chat about Answer Engine Optimization in the context of evolving consumer expectations and technologic...

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June 17, 2025

Website Traffic is Falling, What Should You Do?

On this episode of the Rethink Marketing Podcast, ⁠⁠⁠⁠⁠Colin Jeffries⁠⁠⁠⁠⁠ and Paul Frodge weigh in on the recent trend of significantly declining website traffic and its implications for marketing leaders. With the rise of a...

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June 10, 2025

Why Google is Losing its Place as the Leader of Search... And What Ma…

On this episode of the Rethink Marketing Podcast, ⁠⁠⁠⁠Colin Jeffries⁠⁠⁠⁠ and Paul Frodge dialog about the evolving landscape of online search, focusing on the competition between the traditional powerhouse of search, Google,...

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June 3, 2025

Tips to Stay the Course

On this episode of the Rethink Marketing Podcast, ⁠⁠Colin Jeffries⁠⁠ and Paul Frodge unpack some of the most pressing challenges that business leaders and marketers face in uncertain times. How do we better align marketing an...

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May 27, 2025

Should Marketers be Tariff-ied?

On this episode of the Rethink Marketing Podcast, ⁠Colin Jeffries⁠ and Paul Frodge wax poetic on how they see tariffs and trade deals impacting marketing strategies. Should brands tout 'Made in America' messaging, or should t...

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