Begin With the End in Mind | Genecia Alloura

On episode #111 of the Rethink Marketing Podcast,  Eric and Colin visit Singapore virtually, to have a conversation  with Genecia Alloura the founder of Soul Rich Woman, the number #1 female entrepreneur network in Southeast Asia.  She has a wonderful story to tell and we are so glad to share it!  Her journey is about passion and work ethic, about building and maintaining a brand, and calling upon life experiences to motivate and guide her.  Her calling  is to empower female business leaders and entrepreneurs to achieve success in all areas of lie: happiness, alignment of mind, body and soul.  There are so many great takeaways in this episode including some expressions you will want to start using! "Turn your mess into your message", "To gain awareness you must be willing", "Love your customer more than your product."  Check out the episode and and get the context around the importance of these statements!

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